I believe that good design should solve a problem in the simplest way possible.

​

I bring a strategic understanding of how compelling brand communications and activities can shape customer experience and build strong relationships.

​

—

​

I have successfully created, launched and managed the rollout of a multitude of brands across various industries including retail, e-commerce, FMCG, telecoms, banking, education, sports and entertainment.

Working with clients across Europe, the Middle East and Asia has given me a detailed knowledge of cultural sensitivities and how brands must adapt to different markets.